Alexandra Cojocaru

One of Unlock members since its early beginning and over 17 years of market research experience; With a background in Advanced Research Methods, has strong competitive research methodology and design knowledge. ​

Extensive experience on complex projects with high impact, such as segmentation, shopper, brand assessment and brand/ portfolio position  etc.​Firm believer of the fact that data’s true power is through interpretation, has a mind tailored for seeing the story behind the numbers.​